#AFRICANXT 2023

Social Media Marketing is a major recipe for success in modern-day marketing. While brands are aware of the need for Social Media for decades, understanding the different types of Social Media Marketing, where they align and connect with each other, and the future of Social Media Marketing is an important piece of the puzzle.

Our panel will offer insights into types of Social Media Marketing which are Influencer Marketing, Social Media Management, Content Marketing & Paid Media Advertising. We will further explore the five core pillars of Social Media Marketing: Strategy, Planning & Publishing, Listening & Engagement, Analytics & Reporting and Advertising.

In addition, our panelists will discuss how brands can engage with their audiences in the ever-evolving social media marketing industry, as well as how creatives can take advantage of the expanding creator economy.

To conclude this session, we will discuss the Future of Social Media Marketing, " Creativity, Data-Driven & Technology" and how both parties can stay ahead.

This panel is perfect for Social Media Managers, Brand Managers, Content Creators, Marketing Strategist & Consultants, Influencer Campaign Managers, Digital Ads Specialist, Graphic Designers, Virtual Assistants etc